Add "Organization Schema" To WordPress

Organization Schema adds schema data information about your business. This

Organization schema can increase the changes of your page appearing in SERPs with rich snippets and knowledge graph.

Note: Appearance of rich snippets is at the sole discretion of search engines

No programming experience needed

Pre-requisites

  1. A WordPress website
  2. WordPress Schema Plugin plugin

Tools

  1. Computer

Total Duration : 10 minutes

FREE DOWNLOAD

Start your FREE trial. You can cancel your trial anytime within the trial period.

Step 1 - Install & Activate WordPress Schema Plugin For Divi, Gutenberg & Shortcodes

Install & Activate WordPress Schema Plugin For Divi, Gutenberg & Shortcodes
  2. Sign-up for 7-day FREE trial
  3. You'll receive email with instruction to download the plugin.
  4. Download, install and activate the plugin.
FREE DOWNLOAD

Start your FREE trial. You can cancel your trial anytime within the trial period.

Step 2 - Company Type And Logo - Organization Schema

Company Type And Logo - Organization Schema
  1. Goto WordPress Admin > SEO Schema
  2. Click General tab
  3. Fill the form fields. Details as followed.
    • Logo - URL of a logo that is representative of the organization/person. Image must be
      • "112 x 112" pixels
      • Crawlable
      • In .jpg, .png, or. gif format.
    • Website Type
      • Select the entity that this Website represents.
      • If it's a personal website select Person.
        • Person Name - Enter the name of the person represented by this website.
      • If it's a company website select Company
        • Company Name - Enter the legal name of your company/organization.
        • Company Type - Select a value that matches your company.
          • General
          • Corporation
          • Airline
          • Educational Organization
          • Government Organization
          • Medical Organization
          • NGO
          • Performing Group
          • Sports Organization
          • Consortium
          • Library System
          • News Media Organization
          • Workers Union
    • Output Organization/Person Schema On Homepage
      • Enable switch toggle to output the schema on home page, else
      • When toggle is off, select a page from the Load Organization/Person Schema On auto-complete field.
FREE DOWNLOAD

Start your FREE trial. You can cancel your trial anytime within the trial period.

Step 3 - Social Profiles - Organization Schema

Social Profiles - Organization Schema
  1. Goto WordPress Admin > SEO Schema
  2. Click Social Profiles tab
  3. Search engines shows social profiles on knowledge graph.
  4. Add your social profiles links that will help search engine know you/your company better.
  5. Allowed social networks are :-
    • Facebook
    • Twitter
    • Instagram
    • YouTube
    • LinkedIn
    • Pinterest
    • Sound Cloud
    • Tumblr
FREE DOWNLOAD

Start your FREE trial. You can cancel your trial anytime within the trial period.

Step 4 - Corporate Contact - Contact Point Schema

Corporate Contact - Contact Point Schema
  1. Goto WordPress Admin > SEO Schema
  2. Click Corporate Contact tab
  3. Add corporate contact markup to add your company's contact information to the Google Knowledge panel
  4. Fields are
    • Contact Type : Role of the contact. Possible values are
      • -- None -- - Selecting this disables contact point schema
      • Customer Service
      • Technical Support
      • Billing Support
      • Bill Payment
      • Sales
      • Reservations
      • Credit Card Support
      • Emergency
      • Baggage Tracking
      • Roadside Assistance
      • Package Tracking
    • Telephone : An internationalized version of the phone number, starting with the '+' symbol and country code (+1 in the US and Canada).
      • Is Telephone Number Toll Free? : Toggle switch to verify if telephone is toll free or not.
      • Does Telephone Number Support Hearing Impaired? : Toggle switch to verify if telephone supports heading impaired
    • Area Served : The geographical region served by the telephone number
    • Available Language : Details about the language spoken.
      • Specify language by their common English name.
      • If omitted, the language defaults to English.
      • For more than one language, enter comma-separated list of language names e.g English,French,Spanish
FREE DOWNLOAD

Start your FREE trial. You can cancel your trial anytime within the trial period.

Step 5 - Test Organization Schema Validity

Test Organization Schema Validity
  1. Google provides a schema markup testing tool https://search.google.com/structured-data/testing-tool/
  2. One can use a URL or enter html markup as input.
  3. Load a WordPress page having Organization schema on your browser.
  4. Click on Check Schema Markup at the admin topbar. Topbar shows for logged-in users.
  5. This opens Google's schema markup testing tool preloaded with your page URL
FREE DOWNLOAD

Start your FREE trial. You can cancel your trial anytime within the trial period.